RE-INVENTION MINI GOLF
Lab at Rockwell Group - 2016 - NY,NY
Client: Vidanta Resorts
Role: design strategy, diagrams, 3d modeling
Our client was looking for a way to re-invent mini golf so that it was fun and challenging for all ages through incorporating more technology and F&B. So we thought to ourselves, what is the future of mini golf? The concepts we created made the game more thematic, allowed players to play holes out of order or from hardest to easiest, digitized the players number of strokes, added live scoreboards, and even let you travel with your own bar cart. The idea was to not only attract all ages of players, but to also incentivize them to return because of the dynamism of the game.