Arianna Lebed is an Experiential Designer & Design Strategist.


Arianna strives to design experiences that are purposeful and connective, working with brands and clients to create the why and how that will lead to a more meaningful what

She graduated Salutatorian in her class with a B.Arch from the Pratt Institute School of Architecture and was awarded the AIA Henry Adams Certificate. Immediately upon graduation, she took the position of Architectural Coordinator at Chanel's Global Store Design division, during which she also co-founded the studio, Simplus. She currently is an Experiential Designer & Strategist at the LAB at Rockwell Group, where she is honing her narrative planning methodologies. 

She holds a LEED AP BD+C certification and has lectured at the United Nations, MakerBot Store and Headquarters, and the 3D Printing Expo.

Arianna has also been published in New York Magazine, HGTV Magazine, Interior Design Magazine, Surface Magazine, Architect Magazine, Architectural Digest, Design Milk, Dezeen, Designboom, Cool Hunting, PFSK, & Contemporist.